Do You Know What's Stunting Your Business's Growth?

Benchmark yourself against the six key multipliers of a Lean Business and receive a free, personalized action plan to overhaul, optimize, and scale your business.

Insights trusted by
Diagnose Your Business's Health and Uncover Growth Opportunities

Discover how your business is performing with a comprehensive health score. Pinpoint areas of strength and identify gaps holding you back from sustainable growth.

Answer 30 multiple choice questions & discover your business readiness score

Take advantage of decades of expertise and uncover the gaps in your business.

Receive a personalized, in-depth report in minutes — completely free

Just a few minutes of your day for your own personal instruction manual for growth.

80% of business results comes down to 20% of efforts

Your Personalized Report Highlights Where To Focus For The Biggest Wins

the lean business assessment measures you against the 6 key pillars of a profitable business...
Strategy

A solid plan eliminates uncertainty, so you can double down on what works and cut what doesn’t. True growth comes from prioritizing impact—just ask the countless businesses who’ve transformed their results with a clear strategy.

Conversion Optimization

With a strong foundation—defined target markets, powerful positioning, and data-driven decisions—your messaging hits home, and your efforts produce measurable results that compound over time.

Marketing System

A streamlined marketing system gets your infrastructure, processes, and essentials in place without overwhelm. Refine as you grow and create a scalable system that powers long-term success.

Team

Stop spinning your wheels on tasks you shouldn’t be doing. By building and empowering the right team, you’ll free yourself to focus on revenue-generating ideas and steer the business forward.

Lead Generation

Turn your marketing into a machine that works 24/7 to attract high-value leads. No more leaky funnels—just a repeatable process that keeps your pipeline full.

Customer Journey

Maximize new opportunities to scale effectively. Optimize your campaigns, channels, and systems to meet new demands, target the right audiences, and hit your biggest goals.

...and gives you a personalized 18-page roadmap for rapid business growth

Benchmark your business

Answer simple questions and get your business scored against a proven methodology.

Get detailed feedback

Understand your gaps and opportunities for growth in a detailed, personalized report.

Receive free resources

Amplify your growth strategies with resources for any stage of business.

Who am i to assess you?

Hi, I’m Allan Dib. Serial entrepreneur, rebellious marketer, and bestselling author of a million-person movement.

A movement driven by one mission:

To help business owners like you master marketing by breaking it down clear and simple.

And in the last few years? I’ve helped more than 300,000 entrepreneurs worldwide grow their businesses, published the book that’s held the position of Amazon’s #1 in Global Marketing since 2016, and grown Lean Marketing into a multimillion-dollar consultancy.

All by using the same exact insights you’ll get out of your customized report, once you complete this assessment.