2024 New Release

Bigger Results
with
Less Marketing

You keep being told to do more marketing — more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There’s a better way.

The lean movement has transformed manufacturing and is now revolutionizing marketing. Small, medium, and large businesses are getting bigger and better results with less marketing.

In This Book You’ll Discover:
Why many existing marketing techniques have stopped working and what to do instead.
The exact tools and tactics you need to build a devastatingly effective marketing system.
How to win with a simple, structured, and systemized approach rather than failing with random acts of marketing.
How to pivot from bloated, ineffective, and wasteful marketing activities to ones that compel prospects to take action.
How to create a strong product-market fit so that your target market intensely desires what you have to offer.
How to do marketing you’ll be proud of that works without hype, scams, or pressure.
How to build a strong brand that creates goodwill and attracts ideal customers.
What People are Saying About Lean Marketing:

"Lean Marketing is the modern marketing implementation guide. It’s simple, clear, and structured. Follow it and achieve more with less."

Dan Martell
Author of Buy Back Your Time

Lean Marketing redefines how marketing works. It’s filled with simple, powerful strategies that can transform any business into a lead generating machine. Another instant classic from Allan Dib.”

Mike Michalowicz
Author of Profit First and Get Different

“A systemized approach to marketing is essential. Lean Marketing delivers exactly this. It gives entrepreneurs, founders, and business owners a blueprint for rapid business growth.”

Gino Wickman
Author of Traction & Shine, Creator of EOS

"This book is a game changer for anyone wanting to scale their business with marketing that actually works in the real world. If you need to attract more leads, prospects, or customers, then Lean Marketing is for you."

John Jantsch
Duct Tape Marketing

Marketing That Works

Lean Marketing is a follow-up to the international bestselling phenomenon, The 1-Page Marketing Plan.

Stop trying to outshout the other guy. Stop blunt-force conventional marketing tactics that annoy, interrupt, and repel. Stop wasting time with theoretical claptrap that doesn’t work in the real world. Get immediate traction by implementing lean marketing.