Get unstuck on who you’re selling to, so you can finally stop people from scrolling past your content.
Figuring out who your people are is critical for building the rest of your marketing strategy. We want to serve our audience and give them what they want, so you're no longer broadcasting to crickets. With this step-by-step SOP, you'll walk away with a crystal clear target market and how to reach them.
Who wants to finally get clear on who they’re selling to, and push play on the rest of their marketing.
Who wants to master the fundamentals so they can apply the same process to any business they work on.
Our SOPs Are Short and Simple — A Feature, Not A Bug
Most gurus think shoving 100+ hours of content and theory down your throat makes for quality.
We disagree. You’re busy AF! You deserve real results without spending hours trying to implement.
“We’ve sorted out our target market, worked on our USP and worked on our messaging. We’re already starting to see some leads in our business, which is great.”
You can get this SOP a la carte, or get all of our strategies (as well as extra support) inside The Lean Marketing Accelerator.
“Allan and his team are the ONLY vendor where when I’m writing the check, I smile. I feel stupid I didn’t sign up with you all earlier. I feel like I’ve gotten my life back.”