accelerator AHA! Moments

Overcame Procrastination and Gained Control of Business Planning

Martial arts studio specializing in Gracie Jiu-Jitsu, serving Pinehurst, NC

Challenges

Joseph, owner of Gracie Jiu-Jitsu Pineland, found himself overwhelmed with the demands of running a new business. Like many entrepreneurs, he struggled with procrastination when it came to essential but less appealing tasks like planning and reviewing business performance, impacting his ability to make informed decisions and prioritize effectively. This lack of a structured approach hindered his ability to capitalize on growth opportunities.

Solutions

Joseph implemented the Lean Marketing Health Business Quarterly Planning SOP. This structured approach provided him with a clear framework for reviewing past performance, identifying key constraints, and setting prioritized goals for the upcoming quarter. The process also included regular check-ins with his business advisor, Nate, to ensure accountability and refine his plans.

Results

Conquered Procrastination

Joseph established a consistent weekly review habit, replacing procrastination with proactive planning knowing someone is there to keep him accountable.


Data-Driven Decision Making

By regularly reviewing key metrics, Joseph gained valuable insights into his business performance, enabling him to make informed decisions.

Strategic Growth

The Quarterly Planning SOP helped Joseph prioritize building his team and infrastructure, preparing his business for successful new program launches.

At a glance

Challenges

  • Overwhelmed
  • Procrastination
  • Lack of Focus

Results

  • Organized
  • Proactive
  • Growth-Focused

Joseph Dulmage

Owner, Gracie Jiu-Jitsu Pinehurst

"I'm not unique, I'm sure, but the stuff that I don't like doing, I end up putting off...But once you dive into it, it's fine...Now I almost look at it on a weekly basis. I'm not trying to get too micro every day, but just kind of building a habit."